Cartier Tank Must Manual-wind Roman Dial Ref. 6

I believe the Must de Cartier Tank serves as a notable illustration of how Cartier addressed the crisis while staying true to the essence of Cartier. The external casing of the Must de Cartier Tank mirrors the design of the Tank Louis Cartier (LC), featuring the gracefully curved case shape. Cartier managed to enhance the affordability of this timepiece through adjustments in the case material and movement components. By incorporating gold plating and a different movement to drive the Must de Cartier Tank, Cartier achieved the ability to present this timepiece at a significantly reduced cost in comparison to the Tank LC, all while retaining the esteemed appearance of the Tank LC. The price was so compellingly competitive that customers often opted to purchase two watches simultaneously.